I feel like somebody entered the Musée du Louvre and desecrated the Mona Lisa with a mustache. I feel violated, like that time when Coca-Cola changed to the New Formula or when I learned that Santa Claus was not real. Today, my world is sad because the art of coffee has been reduced to a meaningless mechanical process. I am usually quite supportive of technology but this time the technicians have gone too far!
I went into the local grocer last night to pick something up for dinner and I noticed a group of people gathering around a vendor who was giving away something for free. Mmmmmm, so I got in line. The vendor was giving away free cups of coffee. Mmmmmmm, I waited. When I got closer I learned that they were promoting a coffee maker that used coffee discs. It's called the Tassimo Brewer and it claims to brew the perfect cup.
I read a review of the disk/pod coffee brewing system and the writer said that brewing coffee this way was "idiot proof". Ooooooooo, that makes me so mad - if idiots want something hot to drink let them stick with tea! The perfect cup of coffee is supposed to be sought after like Indiana Jones seeking after a relic, Bobby Fisher seeking to win the Chess championship from the Russians, the Detroit Lions seeking the Superbowl. The power of creating a perfect cup of coffee is not supposed to be given to just anyone who can afford to buy the machine, that's like giving a nuke to terrorists just because they can afford it.
Ach, this is a sad day indeed. What's next for coffee? Will they design a Terminator that will excrete coffee from its bladder?
Red 
Yellow 
1 comment:
JR
Just like the people who buy the International Coffee that’s been around for years, that is more sugar and powdered milk than coffee, there will always be those who fall for the newest novelty. And like all novelties, they generally flare up like a match, and die just about as quickly.
Pods are going to appeal to the ones who are too lazy to grind the beans and clean the portafilter for each cup. I have tried the pods and find for the most part they are anything but mediocre at best. I have also tried the espresso capsules, made right across the bay in Clearwater. The theory is that by hermetically sealing the espresso extract, you can then get a great espresso, using their special machine, with just the exact dosage and so on.
Again, they make an acceptable espresso, but who wants just acceptable if you really love coffee. And that’s where the difference is.
I think it’s funny that people are so willing to use a machine that reminds them every time they are “idiots”, when it comes to coffee. Go figure.
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